中国人寿财险全链条守护保山茶咖产业

Core Viewpoint - The company actively integrates into the regional economic development by focusing on local特色产业, such as tea and coffee, providing innovative insurance services to support the growth of local brands like "Baoshan Tea" and "Baoshan Small Coffee" [1][2]. Group 1: Tea Industry Support - The company has extended its insurance services to tea gardens, successfully winning a pilot project for "Tengchong Green Organic Tea Comprehensive Income Insurance," covering 5,640 acres with a total risk protection amount exceeding 63.56 million yuan [1]. - This innovative insurance product covers both natural disaster risks and market volatility, creating a robust risk prevention network for tea farmers and enterprises [1]. - As of now, the project has paid out over 1.58 million yuan in claims and invested 156,800 yuan in disaster prevention, effectively stabilizing farmers' expectations and enhancing the brand reputation and market competitiveness of Baoshan organic tea [1]. Group 2: Coffee Industry Support - The company has established a comprehensive service system for the rapidly growing Baoshan small coffee industry, focusing on safety for individuals involved in the coffee supply chain [2]. - It has provided risk protection exceeding 500 million yuan through tailored group accident insurance and employer liability insurance for coffee industry enterprises [2]. - The company has supported various promotional activities, providing public liability insurance and personal accident insurance with a total coverage of 260 million yuan, ensuring that cultural dissemination and experiential activities proceed without concerns [2]. Group 3: Financial Innovation - The company is expanding beyond traditional insurance by developing "insurance + credit" comprehensive financial services, collaborating with Guangfa Bank to provide strategic support to key coffee enterprises [2]. - This partnership has successfully secured a total of 13 million yuan in bank credit support for companies like Baoshan Zhongka and Biton Coffee, addressing the financing challenges faced by agricultural enterprises, especially small and micro businesses [2]. - The model creates a positive cycle of "insurance enhancing credit and credit promoting production," injecting strong financial vitality into the entire coffee industry chain [2]. Group 4: Future Plans - The company plans to continue extending its services along the local特色产业 chain, accurately allocating financial insurance resources to key nodes in the development of特色产业, thereby injecting lasting momentum into rural revitalization and agricultural modernization [3].