Mattel Unveils First-ever Autistic Barbie Doll

Core Insights - Mattel, Inc. has launched its first autistic Barbie doll in collaboration with The Autistic Self Advocacy Network (ASAN), aiming to enhance representation for children on the autism spectrum [1][2][6] Product Features - The autistic Barbie doll includes specialized accessories such as a pink finger clip fidget spinner, noise-cancelling headphones, and a tablet displaying Augmentative and Alternative Communication (AAC) apps [4] - The doll is designed with articulation in the elbows and wrists to facilitate stimming and other hand gestures, and features a gaze that reflects the tendency of some autistic individuals to avoid direct eye contact [3] Design and Inclusivity - The doll is dressed in a loose-fitting, purple pinstripe A-line dress and purple shoes with flat soles, promoting comfort and stability [5] - This launch is part of Mattel's broader initiative to include diverse representations in its Barbie Fashionistas collection, which already features dolls representing various medical conditions and disabilities [6][7]