锐评｜“哭哭马”为何让人会心一笑

Core Insights - A plush toy called "Crying Horse" has unexpectedly gone viral, with production lines in Yiwu working overnight to fulfill orders that extend to March [1] - The popularity of "Crying Horse" reflects a shift in consumer psychology, where people are increasingly seeking self-expression and emotional value rather than adhering to traditional aesthetic standards [3] - The emotional resonance of the toy, which embodies feelings of vulnerability and authenticity, has struck a chord with consumers, highlighting the need for understanding and acceptance of diverse social emotions [4] Group 1 - The "Crying Horse" has become a cultural phenomenon, generating significant online engagement and emotional connections among consumers [1] - The toy's appeal lies in its ability to provide a humorous outlet for feelings of inadequacy and stress, contrasting with societal pressures to be perpetually optimistic [3] - The production approach, including rapid manufacturing without price increases, demonstrates respect for new expressions and consumer sentiments, contributing to its success [4]