Xin Lang Cai Jing·2026-01-12 12:32Group 1 - Alibaba is intensifying its efforts in the instant retail sector, aiming to become the market leader by 2026 with a focus on high-frequency transactions and a complete overhaul of its business logic [2][3][34] - Taobao Flash Purchase has achieved significant milestones, including a daily order volume stabilizing at 10 million for non-food items, indicating strong growth and commitment to the business [5][36] - The integration of various platforms under Alibaba's ecosystem, such as Hema and Ele.me (now Taobao Flash Purchase), is enhancing operational efficiency and market presence [6][37] Group 2 - In Q1 of the 2026 fiscal year, Taobao Flash Purchase reached a peak daily order volume of 120 million, with a monthly active buyer count increasing by 200% since its launch [8][39] - Alibaba's Q2 fiscal report for 2026 showed revenues of approximately 247.8 billion, a 5% year-on-year increase, with a 15% increase when excluding divested businesses [10][41] - The company is investing heavily in instant retail, with a reported 60% year-on-year revenue growth in this segment, despite a significant drop in overall operating profit [13][45] Group 3 - The strategic restructuring of Alibaba's organizational framework aims to transition from an e-commerce platform to a comprehensive consumer platform, enhancing its competitive edge in instant retail [15][46] - The launch of a 50 billion subsidy plan for Taobao Flash Purchase demonstrates Alibaba's commitment to capturing market share in the instant retail space [24][55] - The potential market size for instant retail in China is projected to exceed 1 trillion by 2026, with expectations to double by 2030, highlighting the growth opportunities for Taobao Flash Purchase [30][60] Group 4 - Taobao Flash Purchase has attracted approximately 100 million new users, primarily from urban high-income demographics, which could lead to increased sales across various product categories [30][61] - The competitive landscape in instant retail is intensifying, with major players like Meituan and JD.com already established, necessitating Taobao Flash Purchase to leverage its ecosystem for differentiation [31][62] - The focus on optimizing delivery efficiency and cultivating consumer habits in instant purchasing remains critical for Taobao Flash Purchase's success in the competitive market [31][62]