Lamar Advertising Stock Gains 8.8% in 3 Months: Will the Trend Last?

Core Insights - Lamar Advertising (LAMR) shares have increased by 8.8% over the past three months, significantly outperforming the outdoor advertising industry's growth of 1.4% [1][7] - The company holds a substantial market share in the U.S. outdoor advertising sector, supported by a diversified tenant base and strategic acquisitions [3][8] Company Performance - Analysts have a positive outlook on Lamar, with the Zacks Consensus Estimate for its 2025 FFO per share rising to $8.19 and the 2026 estimate increasing by 1% to $8.83 [2] - Lamar's revenue is bolstered by a well-diversified tenant mix, which includes sectors such as services, healthcare, and retail, helping to mitigate revenue volatility [3] Growth Drivers - The company's focus on enhancing its digital capabilities is expected to drive long-term growth, with over 5,400 digital billboards in operation as of Q3 2025 [4][7] - The Out of Home (OOH) advertising sector is experiencing rapid growth, with technological advancements and increased investments expected to further support this trend [5] Expansion Activities - In 2025, Lamar completed over 30 acquisitions totaling approximately $133.9 million, which is indicative of its aggressive expansion strategy [5][7] Competitive Advantage - The outdoor advertising industry has high barriers to entry due to permitting restrictions, providing Lamar with a competitive edge [8] Dividend Performance - Lamar has consistently raised its dividend, with a five-year annualized growth rate of 13.94%, which enhances investor confidence [9]