Google's Gemini to power Apple's AI features like Siri

Core Insights - Apple has officially partnered with Google to enhance AI features, particularly for Siri, leveraging Google's technology as the foundation for Apple Foundation Models [1][2] - The partnership is expected to cost Apple around $1 billion for access to Google's AI technology, following evaluations of competitors like OpenAI and Anthropic [2][3] - This multi-year agreement will utilize Google's Gemini models and cloud technology, although it is not exclusive, allowing Apple to maintain its focus on vertical integration [3] AI Development and Strategy - Apple has faced criticism for its AI efforts, especially with Siri lagging behind competitors, but has been developing its own foundational models, including Apple Intelligence, which integrates AI into existing OS functions [4] - The company has delayed the launch of a more personalized Siri, with an upgrade expected to be released in spring 2025 [5] Legal and Market Context - The partnership occurs amid ongoing antitrust lawsuits against Google, which have highlighted its relationship with Apple, particularly regarding payments made to secure default search placements on Apple devices [8] - Between 2021 and 2022, Google paid Apple approximately $38 billion for these default search agreements [8]