开年消费市场“暖意融融” 多元业态折射经济活力

Group 1 - The consumer market in China is experiencing a strong start to the new year, with significant growth in various sectors such as travel, dining, and entertainment, indicating a robust recovery in service consumption as the Spring Festival approaches [1] - Data from Meituan shows that during the New Year's holiday, there was a substantial year-on-year increase in core consumption indicators, with the leisure and entertainment sectors performing particularly well; for instance, the bathing industry saw a 57% increase in order volume, while KTV orders surged by 74% [1] - Dining consumption is also showing a clear recovery trend, with Meituan reporting a 142% year-on-year increase in traffic for its "must-eat" list during the New Year's holiday, and nearly 100% growth in cross-regional traffic, highlighting the strong impact of inter-regional travel on consumption [1] Group 2 - The enthusiasm in the consumer market reflects not only an increase in quantity but also a pursuit of quality and innovation in supply; for example, the brand Tea Baidao reported a significant rise in sales of its fresh fruit tea, particularly the recently reintroduced mulberry series, which sold nearly 200,000 cups on its first day [2] - Long-distance travel bookings have notably increased ahead of the Spring Festival, with over 3 million domestic flight tickets booked by January 9, 2026, representing a 20% year-on-year increase in daily bookings compared to the same period in 2025 [2] - Popular travel destinations have seen substantial growth in flight bookings, with Haikou leading the top 10 cities with a 120% year-on-year increase, and Sanya experiencing a 90% growth; other cities like Lhasa and Aletai also reported booking increases of 1 to 2.5 times [2]