信义暖乡邻 实干促增收

Core Viewpoint - The article highlights the dedication and integrity of Xie Ruiyin, a retired worker who established a farm supply store and an agricultural cooperative, emphasizing the importance of trust and community support in achieving mutual prosperity [20]. Group 1: Business Operations - In 2014, Xie Ruiyin opened the first farm supply store in her team, emphasizing that "agricultural supplies are the lifeline of farmers" and refusing to compromise on quality for profit [2]. - The store maintained transparent pricing and never stocked substandard products, earning a reputation as a "trustworthy store" with over 80% repeat customers [8]. - Xie Ruiyin led the establishment of the Lanhai Hongxing Agricultural Planting Cooperative in 2018, promising members that the cooperative would ensure prices not lower than market rates and cover any losses [10]. Group 2: Community Engagement - Xie Ruiyin actively supported local farmers by allowing them to take supplies on credit during financial difficulties, demonstrating her commitment to community welfare [8]. - She personally tested seeds and fertilizers before recommending them to cooperative members, ensuring quality and reliability [12]. - During the 2023 cotton purchasing season, she worked tirelessly at the cotton processing plant to assist cooperative members in selling their harvests [16]. Group 3: Ethical Standards - Xie Ruiyin believes that integrity is not only a business principle but also a source of trust within the community, as shown by her charitable actions towards struggling families [17]. - Over the years, she has donated over 100,000 yuan to help 13 families in need, reinforcing her commitment to social responsibility [17]. - Her contributions and dedication to honesty have earned her recognition as one of the "Honest and Trustworthy People" in 2025 [19].