“梦幻雪乡”何以“开门黑”？

Core Viewpoint - A newly opened tourist attraction in Zhengzhou, branded as "Dream Snow Town," received over 700 negative reviews within just three days of operation, with visitors criticizing the quality of the snow and hygiene issues. The park issued an apology and promised to rectify the situation, offering free entry during the Spring Festival to compensate visitors who entered during the New Year [1]. Group 1 - The attraction's poor reception highlights the risks of prioritizing marketing over actual service quality and infrastructure in the tourism industry [1]. - The trend of creating ice and snow projects without proper conditions or operational focus is criticized as a short-sighted approach that undermines consumer trust and local tourism reputation [1]. - The need for innovation in the tourism sector is emphasized, suggesting that developments should be tailored to local conditions and involve comprehensive regulatory oversight to convert transient visitors into repeat customers [1].