被质疑“擦边营销”，金帝巧克力致歉：广告内容是系统自动生成

Core Viewpoint - The recent marketing incident involving Jindi Chocolate has sparked public controversy due to perceived inappropriate advertising language, leading to two rounds of apologies from the company [1][4]. Group 1: Incident Overview - Jindi Chocolate's marketing content on social media included a phrase that was interpreted as inappropriate, causing discomfort among consumers [1]. - The brand's intention was to clarify that the newly produced golden bear chocolate was a 1:1 replica of the original, but the automated optimization feature of their advertising system led to misleading content being displayed [4][7]. Group 2: Apology Statements - In the first apology, Jindi Chocolate acknowledged their responsibility for the misunderstanding and outlined corrective measures, including pausing all related advertising and establishing a review mechanism for marketing content [4][5]. - The second version of the apology emphasized that the controversial content was generated by an automated system and not manually created by their team, aiming to clarify the situation further [8][18]. Group 3: Brand Background - Jindi Food Co., Ltd. was established on April 10, 2017, and is headquartered in Quanzhou, Fujian Province, with a history dating back to 1990 [19]. - The company focuses on reviving childhood memories through its products and has a diverse range of approximately 200 items, including chocolates and candies [19].