Core Insights - The application of large models in the tool sector is continuously evolving, leading to the rise of a full range of AI-driven tool products [1][2] - WeChat Mini Programs have launched the "AI Applications and Online Tool Mini Program Growth Plan," providing comprehensive support including cloud development resources, AI computing power, data analysis, commercial monetization, and traffic incentives [1][2] - The importance of commercial traffic for Mini Program developers is increasingly prominent, with a significant surge in the number of advertisers and a rapid increase in effective traffic leading to an exponential rise in daily active users (DAU) [1][2] - The WeChat ecosystem offers a more efficient profit model through shorter conversion paths [1][2] - Tencent Advertising is enhancing support for developers, collaborating with the WeChat ecosystem to welcome the inaugural year of tool Mini Programs [1][2] - Developers are encouraged to join the growth plan to accelerate their progress [1][2]
腾讯广告重磅加码，助力微信AI小程序成长计划
Xin Lang Cai Jing·2026-01-13 11:27