Core Viewpoint - The company, Taishan Tobacco, has actively engaged its youth team to implement innovative service strategies and community support initiatives, enhancing retail operations and contributing to local economic development [1][2][4][6]. Group 1: Youth Engagement and Service Initiatives - Taishan Tobacco has launched the "Three Hearts Service Method" to assist retail clients, providing over 117 on-site services to more than 70 elderly retailers [1] - The youth team has conducted over 100 marketing sessions in retail stores, totaling more than 500 hours of support [1] - The company has established the "Innovation Studio" and "Youth Task Force" to address business challenges and promote innovation [1] Group 2: Digital Transformation and Retail Support - The youth team has pioneered the "AI + Live Streaming" model to enhance traditional retail, integrating cultural elements to drive consumer engagement [1] - Customized marketing materials, including short video scripts and promotional posters, have been developed for over 20 retail outlets in scenic areas [1] Group 3: Community and Social Responsibility - The youth team has provided tailored support to struggling retailers, such as a supermarket facing operational difficulties, through a comprehensive assistance plan [4] - Community initiatives include the "Micro Wish" program, which supports children with disabilities and enhances local convenience stores with additional services [4][6] Group 4: Future Directions - Taishan Tobacco plans to focus on "standardized, scenario-based, and digitalized" services to optimize its service system and foster innovation [6] - The company aims to enhance its "Party Building + Youth Service" brand to contribute to high-quality development and local economic growth [6]
山东泰安:汇聚青年力量 践行国企担当
Zhong Guo Jin Rong Xin Xi Wang·2026-01-13 13:18