江浦街道“三措并举”深化文旅商体融合

Group 1 - The article emphasizes the integration of cultural, tourism, and commercial sectors to enhance consumer experiences and promote consumption upgrades in Jiangpu Street [1] - Key initiatives include creating unique cultural tourism IPs, enhancing regional tourism experiences, and promoting high-quality themed travel routes and products [1] - The strategy focuses on attracting younger demographics by incorporating technology such as light art and virtual reality into tourism projects [1] Group 2 - The article discusses the development of a "ticket root economy" by connecting with large events like concerts and sports, introducing a multi-benefit consumption model [2] - This model encourages consumers to engage in various activities beyond single events, enhancing overall spending in dining, shopping, and accommodation [2] - The approach aims to create a seamless consumption chain, increasing frequency and value of consumer interactions [2]