2025年票房收入同比增长6.39% 文旅共生数字赋能催热演出市场

Group 1 - The core viewpoint of the article highlights the robust growth of China's performance market, projecting significant increases in the number of performances, box office revenue, and audience attendance by 2025 [1][2][3] Group 2 - By 2025, the total number of commercial performances (excluding entertainment venue performances) is expected to reach 640,400, representing a 6.58% increase compared to 2024 [1] - Box office revenue is projected to be 61.655 billion yuan, with a year-on-year growth of 6.39% [1] - The audience size is anticipated to reach 194 million, reflecting a 4.22% increase from the previous year [1] Group 3 - Large-scale performances (over 5,000 attendees) are expected to total 30,000, marking a 12.70% increase from 2024 [1] - Box office revenue from these large performances is projected at 32.448 billion yuan, a 9.49% increase [1] - The audience for large performances is expected to reach 43.386 million, showing an 18.81% growth [1] Group 4 - The number of performances in professional and small theaters is projected to be 438,700, a 7.30% increase compared to 2024 [2] - Musical theater performances are expected to reach 19,700, with a year-on-year growth of 15.04% [2] - Box office revenue from musical theater is projected at 1.807 billion yuan, reflecting a 7.55% increase [2] Group 5 - The number of large and medium-sized tourism performances is expected to reach 198,700, with a 4.95% increase [2] - Box office revenue from tourism performances is projected at 17.442 billion yuan, a 6.43% increase [2] - Audience attendance for tourism performances is expected to be 87.99 million, showing a 3.01% growth [2] Group 6 - The performance market is evolving towards a comprehensive experience, emphasizing content, cultural tourism integration, and digital empowerment [3]