Ge Long Hui A P P·2026-01-14 07:41Core Viewpoint - The appointment of Liu Xiaojun as the chairman of Chongqing Rural Commercial Bank is expected to enhance the execution of the bank's strategy focused on identifying and addressing gaps while tapping into potential growth areas [1] Group 1: Leadership and Strategy - Liu Xiaojun has been officially approved as the chairman of Chongqing Rural Commercial Bank as of January 8 [1] - The new chairman aims to leverage "four major advantages" and develop "three new driving forces" (digital drive, industrial chain drive, and scenario circle drive) to deepen the bank's strategic positioning in retail and technology [1] - The strategy includes addressing shortcomings and exploring potential, with a focus on consolidating advantages in urban and rural banking [1] Group 2: Financial Performance and Valuation - The bank aims to enhance its asset under management (AUM) and increase its middle-income revenue simultaneously [1] - After a period of preparation, Chongqing Rural Commercial Bank is expected to enter a performance verification phase [1] - The current valuation shows potential for upward movement and a high dividend safety margin, with a target price set at 8.29 yuan per share, maintaining a "buy" rating [1] - Comparable companies are valued at a 2026 price-to-book (PB) ratio of 0.57, with a 10% premium leading to a target PB of 0.63 for Chongqing Rural Commercial Bank [1]