Core Insights - The "Are You Dead?" app has gained unexpected popularity, highlighting the commercialization of niche demands in society [1] - The app's success reflects the unique advantages and vitality of the Chinese internet economy, reinforcing the notion that "the scenery is unique on this side of China" [1] - The emergence of the app demonstrates that application scenarios are a core factor in maintaining China's leading position in the internet economy [1] Market Potential - The app targets a niche demand but represents a significant market potential in China, where what is considered "niche" in other countries is often mainstream [2] - The safety anxiety of the solo living population, which the app addresses, is linked to a large user base, showcasing China's strong capacity for technology absorption and innovation profitability [2] Competitive Landscape - Concerns about the app being replaced or facing homogenization are acknowledged, as new technology products often encounter imitation and competition [2] - The app's popularity illustrates the robust vitality of the Chinese internet economy, which is rooted in strong market demand and inclusiveness rather than being dependent on a single product [2]
储殷:“死了么”APP 爆火背后,互联网经济仍然是中国这边风景独好
Feng Huang Wang Cai Jing·2026-01-14 08:33