2025中国出海手游收入榜揭晓 点点互动摘得冠军、季军
Nan Fang Du Shi Bao·2026-01-14 09:09

Core Insights - The global mobile game market is projected to grow steadily, reaching $82.3 billion in 2025, with a year-on-year increase of 1.3% [1] - Chinese mobile game publishers continue to show strong performance, generating $23.3 billion in global revenue, maintaining their share at 35% of the top 100 publishers' income [1] Group 1: Tencent's Performance - Tencent retains the top position in global mobile game publisher revenue, driven by stable performance of flagship products and new releases [2] - The game "Honor of Kings" celebrates its 10th anniversary, achieving over $2 billion in revenue for 2025, a 5% increase year-on-year [2] - New tactical shooter "Delta Force" has shown remarkable growth, with revenue skyrocketing 29 times since its launch, ranking 5th in China's iOS revenue and 29th globally [2] Group 2: Pointillist's Growth - Pointillist Interactive has seen an 87% increase in global revenue, securing the second position among publishers [3] - The strategy game "Whiteout Survival" leads the overseas market with a 45% revenue increase, reaching $2.1 billion [3] - The game has generated $4 billion cumulatively, with significant contributions from the U.S., South Korea, and Japan [3] Group 3: Emerging Game Genres - The synthesis game genre has emerged as a significant growth driver, with a market size exceeding $2.4 billion and a year-on-year growth of 95% [4] - Lemon Microfun leads this genre with a 165% revenue increase, ranking 4th among publishers [4] - The game "Gossip Harbor" has seen a 242% revenue surge, while "Seaside Escape" has increased by 70% [4] Group 4: Strategy Game Market - The global strategy game market has experienced a 20% revenue increase, surpassing $20 billion [5] - Florere Game has entered the publisher ranking at 6th place, with a 20-fold revenue increase from two 4X strategy games [5] - The game "Last Z: Survival Shooter" has generated $470 million, ranking 6th in overseas revenue [5] Group 5: Other Notable Publishers - Several companies have achieved significant revenue growth, with Deying Network rising to 8th place with a 45% increase [6] - The game "Love and Deep Space" has grown by 44%, reaching $550 million in global revenue [6] - Giant Network's "Supernatural Action Group" has generated over $75 million in the Chinese iOS market, doubling the company's revenue [6]