韩流”暖春，悦达起亚跑出“韧性生长

Group 1 - The core point of the news is the strengthening of China-South Korea relations, highlighted by the visit of South Korean President Lee Jae-myung and the signing of 15 cooperation agreements [1] - The automotive sector, particularly Yueda Kia, is positioned to benefit from this renewed relationship, showcasing a strong performance with over 250,000 units sold last year and continuous growth for two consecutive years [1] - Yueda Kia's strategy focuses on quality improvement, channel optimization, and service upgrades rather than price wars, allowing it to thrive in a challenging market environment [1] Group 2 - Yueda Kia emphasizes a dual approach to energy sources, catering to market demands with both gasoline and electric vehicles, including the launch of the new EV5 series and the Weekender version [1] - The brand aims to deepen its local engagement in China, having sold over 6.6 million units in 24 years, with its Yancheng factory recognized as a global benchmark for Kia [2] - The Yancheng factory will incorporate modern automotive electrification platforms and smart driving technologies, enhancing local R&D to better suit Chinese road conditions [2]