瑞银:2030年中国汽车品牌在西欧市场占有率有望达15%
Zhong Guo Xin Wen Wang·2026-01-14 09:57

Core Viewpoint - UBS predicts that by 2030, the market share of Chinese automotive brands in Western Europe is expected to increase from the current 5% to 15% [1] Group 1: Market Growth - Five years ago, China's passenger car export volume was approximately 1 million units, projected to reach around 6 million units by 2025, indicating significant growth [1] - The average export price of Chinese passenger cars has risen from around 100,000 RMB to approximately 300,000 RMB, reflecting a shift from low-end to mid-to-high-end products [1] Group 2: Product Diversification - Chinese automotive companies are not only exporting passenger cars but also other categories such as motorcycles, heavy trucks, and buses [1] - The integration of electric vehicle advantages along with features like autonomous driving and driver assistance has made Chinese automotive products more competitive in terms of cost-performance compared to global counterparts [1] Group 3: Strategic Collaborations - Current efforts by Chinese automotive companies to strengthen partnerships with local European firms, along with the growth of direct export volumes and local production capacity, are expected to contribute to the steady increase in market share in Western Europe [1] - Globally, the market share of Chinese automotive brands is currently at 20%, with a forecasted increase to 25% by 2030 [1]

瑞银:2030年中国汽车品牌在西欧市场占有率有望达15% - Reportify