Core Viewpoint - The company, Zeekr, has issued a formal statement to clarify misinformation circulating online regarding its user events, emphasizing the need to protect its brand reputation and the rights of its users [2][3][4] Group 1: Clarifications on Misinformation - The claim regarding "activity gifts being blue packaged items" is fabricated; the images in question were taken at a user event in Changsha and depict personal belongings of a participant, not official gifts [2] - The video clip alleging inappropriate behavior at the event is actually a performance by a local dance troupe during the Changzhou user event, with no negative implications [2] - The events in Changsha and Changzhou were independently organized by local users, with no overlap in time, location, or participants; the rumors connecting the two events are entirely false [3] Group 2: Legal Actions and Community Engagement - The company has collected evidence against the infringing information and will initiate legal proceedings against those spreading falsehoods and the platforms involved [3] - Zeekr encourages the public and media to respect facts and refrain from sharing unverified content, promoting a healthy online environment and supporting the positive development of Chinese automotive brands and user culture [3][4]
极氪发布严正声明:已完成证据固定,将立即启动法律程序!
Mei Ri Jing Ji Xin Wen·2026-01-14 12:45