字节跳动 “撤退”：掌阅科技上市首亏，量子跃动拟再度减持套现

Core Viewpoint - The major shareholder of Zhangyue Technology, Quantum Leap Technology, plans to reduce its stake in the company after the announcement of expected losses for the fiscal year 2025, indicating a strategic shift in investment focus [1][6]. Shareholder Reduction Plan - Quantum Leap intends to reduce its holdings by up to 4.389 million shares, which represents no more than 1% of the company's total share capital, within three months following the announcement [1]. - As of the announcement date, Quantum Leap holds 26.2572 million shares, accounting for 5.98% of Zhangyue Technology's total shares [1]. Historical Shareholding Changes - Quantum Leap acquired 45.045 million shares in 2020, representing 11.23% of the company at that time, through a share purchase agreement for approximately 1.1 billion yuan at a price of 24.42 yuan per share [2]. - Due to a non-public offering in 2021, Quantum Leap's stake was diluted to 10.26% [2]. - From February 2021 to December 2024, Quantum Leap's shareholding decreased from 11.23% to 6.23%, with a total reduction of 5% through various transactions [4]. Financial Performance and Strategic Shift - In 2022, Zhangyue Technology's revenue from digital reading reached 2.229 billion yuan, a year-on-year increase of 43.25%, but net profit fell over 60% to 57.5772 million yuan due to increased marketing expenses [5]. - By 2023, revenue growth slowed significantly, with net profit further declining to 34.8343 million yuan [5]. - The company is shifting focus to derivative businesses, particularly short dramas, which generated 838 million yuan in the first half of 2025, a year-on-year increase of 149.09%, surpassing digital reading as the largest revenue source [5]. Market Context - ByteDance, the parent company of Quantum Leap, has been optimizing its investment portfolio, particularly in the competitive digital reading market, where free reading products have gained significant market share [5][6]. - The announcement of Quantum Leap's stake reduction coincides with Zhangyue Technology's forecast of a net loss for 2025, marking the first annual loss since its IPO in 2017 [6].