Google takes agentic retail into chat

This story was originally published on Payments Dive. To receive daily news and insights, subscribe to our free daily Payments Dive newsletter. Protocols to enable agentic commerce keep coming. Google introduced a new “universal commerce protocol” on Sunday aimed at smoothing digital agents’ interactions when people turn into potential shoppers during their AI chat sessions. The standard – developed with several major retailers, including Shopify, Target and Walmart – “establishes a common language for ag ...