华为登顶2025年中国智能手机市场
Jing Ji Guan Cha Wang·2026-01-15 01:50

Group 1 - Huawei achieved the highest annual shipment volume in the Chinese smartphone market in 2025, with 46.7 million units and a market share of 16.4%, marking its return to the top position after several years [1][2] - The competition in the domestic market has shifted from scale expansion to value competition based on technological self-sufficiency, with Huawei's integrated hardware and software technology forming a core barrier in the saturated market [1] - The shortage of storage chips in 2026 is expected to increase cost pressures in the industry, but Huawei's supply chain management and technological accumulation are likely to continue supporting its market competitiveness [1] Group 2 - In 2025, the top five smartphone manufacturers in China by shipment volume were Huawei, Apple, vivo, Xiaomi, and OPPO, with total shipments of 284.6 million units, a slight decrease of 0.6% compared to 2024 [2] - Apple and vivo both had shipments of 46.2 million and 46.1 million units respectively, with Apple experiencing a year-on-year increase of 4.0%, while vivo saw a decline of 6.6% [2] - Xiaomi and OPPO reported shipments of 43.8 million and 43.4 million units respectively, with Xiaomi's shipments increasing by 4.3% and OPPO's by 2.1% compared to the previous year [2]

华为登顶2025年中国智能手机市场 - Reportify