丸碧“植物芯时代”新品上市：科学为芯，护理进阶

Core Viewpoint - Wanbi has officially launched its new product matrix during the "Plant Core Era" conference, marking a strategic shift from traditional ingredient competition to innovation-driven skincare through proprietary plant technology [1] Group 1: Product Innovation - The core of the conference was Wanbi's "Plant Nano Vesicle Technology," which enhances the delivery efficiency of active ingredients by using nano-sized carriers derived from specific plant sources [3] - Wanbi has developed five product series to address various skincare needs, including the Peony Essence Brightening Set, which combines a transparent essence with a high concentration of peony seed oil [5] - The company introduced four upgraded freeze-dried sets targeting advanced skincare needs, including hydration, brightening, anti-aging, and soothing sensitive skin, utilizing fifth-generation freeze-drying technology [7] Group 2: Targeted Solutions - Wanbi has provided targeted solutions for specific skincare issues, such as the Black Truffle Plant Vesicle Eye Set, which focuses on signs of aging around the eyes, and the Gentian Plant Vesicle Acne Set, which offers a systematic care approach for oily and acne-prone skin [9] Group 3: Brand Development and Collaboration - The conference highlighted Wanbi's efforts to build a multi-dimensional trust system, including recognition from third-party industry organizations and the establishment of a joint training base with East China University of Science and Technology [11] - The integration of market recognition, academic collaboration, and clinical perspectives supports the efficacy of the new products, indicating a robust foundation for their technological capabilities [11] Group 4: Market Positioning - Wanbi is systematically shaping its core competitiveness through independent technological research and development, integration of industry-academia-medical collaboration, and a refined product matrix [13] - The brand's long-term development strategy, focusing on systematic capability building, may signal a new direction for domestic beauty brands in an increasingly rational market environment [13]