Shimmering New Tiffany & Co. Store: A Jewel-Inspired Architectural Masterpiece in Beijing
Retail News Asia·2026-01-15 06:41
Tiffany & Co, the renowned jewelry company, recently unveiled its newest flagship store in the Taikoo Li Sanlitun district of Beijing. The store’s unique facade, designed to imitate a piece of jewelry, is the handiwork of MVRDV, a noted architecture firm.A Jewel of a StoreBoasting a floor area of 1,000 square meters spread across four levels, the boutique features a 20-meter curved exterior composed of frosted, translucent glass fins. These fins are tinted in Tiffany’s iconic icy blue shade, further enhanci ...