Feng Huang Wang Cai Jing·2026-01-15 07:44Core Viewpoint - CITIC Bank has announced support for binding its Visa credit and debit cards to Apple Pay, enhancing digital financial services for customers traveling abroad [1] Group 1: Digital Financial Innovation - The integration of Visa cards with Apple Pay is part of CITIC Bank's efforts to accelerate digital transformation and improve financial service convenience and competitiveness [1] - This initiative is aimed at injecting new momentum into cross-border payment solutions, aligning with the financial needs of outbound customers [1] Group 2: Apple Pay Features - Apple Pay offers a simple, secure, and private payment method that can be used in various scenarios, including physical stores and online platforms [2] - Setting up Apple Pay is straightforward, requiring users to add their CITIC Bank Visa cards through the bank's app or directly in the Apple Wallet [2] Group 3: Security and Customer Benefits - Security and privacy are central to Apple Pay, with actual card numbers not stored on devices or Apple servers, utilizing a unique device account number for transactions [3] - Cardholders can enjoy the same rewards and benefits as with physical cards, including exclusive offers from Visa for travel and other scenarios [3] Group 4: Market Trends and Future Plans - There is a growing trend in outbound tourism among Chinese residents, with increasing booking volumes for overseas travel [3] - CITIC Bank plans to strengthen partnerships globally and expand overseas consumption scenarios to enhance digital financial services [3]