西贝贾国龙最新发声：我不懂公关，这个世界上不会诡辩的普通人就该被欺辱？

Core Viewpoint - The company, Xibei, is facing significant challenges, leading to the planned closure of 102 stores across more than 30 cities, while the chairman defends the brand's integrity and commitment to quality service amidst public criticism [1][2][6]. Group 1: Store Closures - Xibei plans to close 102 stores, with the closures occurring gradually throughout the first quarter [1][6]. - Different stores will have various closure strategies, including outright closure, early closure, and contract expiration [1][6]. - The company assures that all employees affected by the closures will receive their wages, and customer prepaid cards can be used at other locations or refunded immediately [1][6][7]. Group 2: Company Integrity and Commitment - The chairman emphasizes that Xibei has never relied on pre-prepared meals, countering accusations of using low-quality ingredients [2][7]. - Xibei has maintained its position as the top revenue-generating brand in Chinese cuisine for eleven consecutive years, with employee compensation and benefits being among the best in the industry [2][3][6]. - The company serves approximately 70 million customers annually, highlighting its operational scale and commitment to customer service [2][3][6]. Group 3: Personal Commitment of Leadership - The chairman expresses a personal commitment to the company, stating that he has no assets outside of Xibei and has dedicated his life to the business [4][8]. - He emphasizes the importance of continuing to strive for survival and maintaining service quality until the last moment of operation [4][8].