大众集团2025年整体稳健 中国市场销量下滑8%持续承压

Core Insights - Volkswagen Group reported a slight decline in global vehicle deliveries for 2025, with over 8.98 million units delivered, a decrease of 0.55% compared to 2024 [2] - The company demonstrated strong growth in the electric vehicle segment, delivering approximately 983,100 pure electric vehicles in 2025, marking a 32% year-on-year increase and accounting for 10.9% of total global sales, up 2.7 percentage points [2] Market Performance - In China, Volkswagen Group faced ongoing challenges, with new car deliveries exceeding 2.69 million units in 2025, reflecting an 8.0% decline year-on-year, marking the second consecutive year of decline [2] - Despite the challenges in the Chinese market, Volkswagen maintained a strong presence in the fuel vehicle sector, delivering over 2.57 million units, capturing more than 22% of the Chinese fuel vehicle market [2] Product Strategy - Volkswagen Group has a comprehensive plan for the Chinese market, aiming to launch over 20 electric and hybrid models by 2026, incorporating advanced technologies [3] - From 2027 to 2030, the company plans to expand its electric vehicle lineup significantly, with over 30 electric models expected by 2027 and a total of around 50 new energy models by 2030, including approximately 30 pure electric vehicles [3] - The company is also focused on building localized smart driving technology capabilities, with its CARIAD China unit collaborating with Horizon to develop advanced driver assistance systems, with the first self-developed SoC set to support L3 and above autonomous driving features in Volkswagen's vehicles in China [3]