视频丨“国补”叠加商家优惠 消费市场迎新年“开门红”

Group 1 - The new round of consumer goods trade-in policy has led to a surge in the consumption market in regions like Hunan and Shanxi, marking a strong start to the new year [1] - In a large appliance store in Changsha, Hunan, many consumers are inquiring about the "national subsidy" policy, with some stores offering additional discounts on top of government subsidies [3] - A store manager reported that with combined subsidies from businesses and manufacturers, consumers can enjoy up to 45% in discounts, resulting in a sales increase of over 30% year-on-year since January 1 [5] Group 2 - Hunan's trade-in policy this year has expanded the scope of subsidized products from "digital products" to include "digital and smart products," covering items such as smartphones, tablets, smartwatches, smart glasses, and smart home products [7] - In Shanxi, the consumption market is also thriving, with staff assisting consumers in redeeming "national subsidy" vouchers at an appliance store [9] - Shanxi's government subsidies are distributed weekly through the "Yunshanfu" platform, using a "voucher first, discount at purchase" method, with a subsidy standard of 15% off the final price after all discounts, limited to one item per category per consumer [11]