创始人刚宣布“落户”杭州，还悬赏666元全网征名，“死了么”App突然被下架！“活着么”等模仿者大量出现

Core Viewpoint - The app "Are You Dead?" has been removed from the Apple App Store, confirmed by its founder, Mr. Guo, although the reasons for the removal were not disclosed [1][2]. Company Overview - The app was developed by a young team of three founders, all born in the 1990s, and is designed as a lightweight safety tool for individuals living alone [4][5]. - The app gained significant popularity, reaching the top of the paid app rankings in the Apple App Store, which led to widespread discussion online [2][4]. Product Features - "Are You Dead?" requires no registration; users only need to input their name and emergency contact email. It features a daily check-in system that notifies contacts if the user fails to check in for two consecutive days [4][5]. - The app was developed in less than a month at a cost of approximately 1,000 yuan [5]. Market Response and Controversies - Following its rise in popularity, the app faced criticism regarding its name, pricing strategy, and allegations of plagiarism from a content creator [8][10]. - The app's pricing increased from free to 1 yuan, and then to 8 yuan, which raised concerns about exploiting its popularity for profit [8]. - Similar apps have emerged, such as "Are You Alive?" and "Dead Yet?", indicating a growing market for safety applications targeting individuals living alone [8][10]. Investment and Valuation - The company initially sought to raise 1 million yuan by offering 10% equity, with an initial valuation of 10 million yuan. However, as discussions with investors progressed, the valuation surged to nearly 100 million yuan [6][10].