SMX Extends Material-Embedded Identity Platform into Denim and Recycled Denim Markets
Core Insights - SMX PLC has expanded its platform into denim and recycled-denim applications, enhancing its cotton-based material authentication capabilities [1] Company Developments - The expansion into denim applications positions SMX in one of the apparel industry's largest and most widely consumed product categories [1] - This move indicates a strategic growth initiative to tap into the substantial and growing global market for denim [1]