Better Fintech Stock: SoFi Technologies vs. Upstart
The Motley Fool·2026-01-16 01:30

Core Insights - SoFi Technologies is experiencing significant growth in the financial services sector, with a share price increase of 416% over the past three years [1] - Upstart is leveraging AI to transform credit access, but its shares are currently trading 88% below their peak [2] SoFi Technologies - SoFi's adjusted net revenue grew by 126% from Q3 2022 to Q3 2025, indicating strong customer acquisition and success in the competitive banking landscape [2] - The company reported an adjusted net income of $227 million in 2024, with expectations to reach $455 million in 2025, a significant turnaround from a $54 million loss in 2023 [4] - SoFi's innovative product offerings, such as partnerships for cross-border transfers and cryptocurrency trading, are aimed at attracting a younger, affluent customer base [5] Upstart - Upstart has developed an AI lending model that assesses thousands of variables to evaluate borrowers, outperforming traditional credit scoring methods [6] - The company reported a 128% increase in transaction volume and a 71% rise in revenue in Q3 2025, with personal loans, auto loans, and HELOCs showing substantial year-over-year growth [8] - Upstart is projected to achieve a GAAP net income of $50 million in 2025, a recovery from a $129 million loss in 2024 [9] Investment Considerations - Analysts suggest Upstart may offer a more attractive stock pick with a 24% upside potential, compared to SoFi's 2% [10] - Upstart's forward P/E ratio is 20.5, making it appear cheaper, but it carries higher risks due to inconsistent revenue and profit growth [11] - SoFi, despite a higher forward P/E ratio of 46.1, is viewed as a better investment opportunity due to its strong profit growth and clearer path to success [12]

Better Fintech Stock: SoFi Technologies vs. Upstart - Reportify