智通财经网·2026-01-16 02:14Core Insights - The report from Dongfang Securities highlights the growing importance of smart glasses as a key application for edge AI, with a positive outlook for the eyewear industry chain and leading cross-border e-commerce companies driven by new product innovations [1][2] Group 1: Smart Glasses Market - The CES 2026 showcased smart glasses as a major trend, with over 90% of the core exhibition area occupied by Chinese brands, including more than 50 companies like Thunderbird, XREAL, INMO, and Rokid [2] - Key highlights from CES include the launch of the world's first dual-lens AR glasses with eSIM functionality by Thunderbird, Rokid's lightweight AI glasses for overseas markets weighing only 38.5 grams, and the MemoMind smart glasses by XGIMI, which weigh just 28.9 grams [2][3] - Global smart glasses shipments are projected to increase from 9.93 million units in 2025 to 86.9 million units by 2030, with the market size expected to grow from 19.7 billion yuan to 161.2 billion yuan, reflecting a CAGR of 50% [3] Group 2: Industry Dynamics - The report emphasizes that smart glasses are standardized products, requiring collaboration with eyewear companies to customize for individual consumer needs, as consumer preferences vary widely [3] - Weight is a critical factor influencing consumer decisions, making companies that can produce ultra-thin lenses and master fitting technology vital in the supply chain [3] - Consumer education for smart glasses relies heavily on offline channels, highlighting the importance of retail eyewear stores with strong distribution networks [3] Group 3: Investment Recommendations - Recommended investment targets in the smart glasses sector include companies like KANAT, Doctor Glasses, Mingyue Lenses, Aishide, and Tianyin Holdings [5] - In the cross-border e-commerce space, notable companies include Anker Innovations and Ugreen Technology, which are also highlighted for their innovative product launches at CES [5]