广东启动“广货行天下”春季行动,家电打头阵
Zhong Guo Xin Wen Wang·2026-01-16 02:54

Group 1 - The "Guangdong Products Going Global" spring action was launched on January 15 in Foshan, marking the beginning of the 2026 promotional activities for Guangdong products [1] - The spring action covers 12 major categories including home appliances, mobile phones, clothing, food, smart terminals, automobiles, beauty and daily necessities, cultural tourism, and agriculture, attracting over 6,000 participating enterprises [1] - The first event focused on home appliances, featuring over 1,900 large-scale home appliance companies in Guangdong, with 55 well-known brands such as Midea, Gree, Galanz, and Hisense showcasing quality products and conducting live-stream sales [1] Group 2 - The promotional campaign is structured around a multi-layered discount system involving government subsidies, enterprise discounts, and platform support, providing consumers with various benefits including government "national subsidies," brand direct discounts, platform exclusive live prices, and consumer vouchers [2] - The Guangdong Provincial Department of Industry and Information Technology stated that the "Guangdong Products Going Global" initiative aims to enhance the market exposure and influence of high-quality industrial products from Guangdong, promoting online sales and contributing to economic stability [2] - The department plans to hold 12 online promotional events in a "one product per week" rhythm leading up to the Spring Festival, focusing on advantageous industries such as mobile phones, clothing, and food [2]

广东启动“广货行天下”春季行动,家电打头阵 - Reportify