一汽奥迪举行千万用户盛典暨新品发布之夜

Core Viewpoint - FAW Audi has achieved a significant milestone of reaching 10 million users, becoming the first joint venture luxury car brand in China to do so, reflecting its deep integration into China's reform and opening-up process and its commitment to Sino-German automotive cooperation [3][4]. Group 1: Milestone Celebration - The "10 Million Users Celebration and New Product Launch Night" was held in Shenzhen, marking FAW Audi's 38 years of development and its new customer experience strategy "Zhen·Heart Path" aimed at providing high-quality luxury experiences [1][4]. - The event featured the global debut of the new Audi A6L and the launch of the new Audi Q5L, which is the first luxury fuel SUV equipped with Huawei's Qian Kun intelligent driving technology [1][5]. Group 2: Historical Achievements - FAW Audi has been a pioneer in the Chinese luxury car market, introducing several industry firsts, such as the extended Audi A6 in 1999 and the 4S sales service system in 2000, which set a benchmark for luxury car services [4]. - The introduction of the domestically produced Audi Q5 in 2010 successfully tapped into the domestic B-class luxury SUV market, showcasing FAW Audi's alignment with consumer demands [4]. Group 3: Future Strategy and Product Development - FAW Audi is set to launch several key models, including the new Audi Q5L and Audi A6L e-tron by 2026, as part of its strategy to embrace the era of luxury intelligent mobility [5][8]. - The company aims to achieve a second "10 million" milestone by focusing on the luxury automotive market and enhancing its product offerings through innovative platforms for both fuel and electric vehicles [8][9]. Group 4: Product Features and Innovations - The new Audi Q5L features a 125mm longer wheelbase compared to its overseas version and offers three exclusive color options for the Chinese market [9]. - It is equipped with the fifth-generation EA888 engine and HDI dual-motor hybrid technology, achieving a 15% reduction in fuel consumption compared to the previous generation [9]. - The vehicle also includes Huawei's customized Qian Kun intelligent driving technology, enhancing its multi-scenario driving assistance capabilities [9].