Sou Hu Wang·2026-01-16 10:28Industry Overview - The current competition in the Chinese apparel brand market is characterized by a "multi-layered, fast iteration" complex landscape, with traditional boundaries being continuously broken [1] - The competition landscape is diversified, consisting of several core camps: international fast fashion giants (e.g., Uniqlo, ZARA), domestic casual brands (e.g., HLA, Peacebird), sports functional brands (e.g., Anta, Li Ning), high-end design and luxury brands, and numerous online-native brands (e.g., SHEIN, Bosie) [1] - The focus of competition has shifted from channel scale to a deep contest of "brand value + flexible supply chain + digital retail," emphasizing brand culture narrative, consumer emotional connection, data-driven supply chain speed, and conversion efficiency in omnichannel marketing [1] - The industry faces "pressure from both ends," with the high-end market pursuing spiritual value and the mass market focusing on extreme cost performance, while new opportunities are emerging in sustainable fashion, technological materials, and gender-neutral dressing [1] Company Highlights - Romon Group Co., Ltd.: Founded in 1984, it is a leading enterprise in the Chinese apparel industry, known for men's suits and has diversified into leisurewear and women's clothing, while also engaging in real estate and international trade [6] - Jiangsu Busen Garments Co., Ltd.: A well-known company in the men's clothing sector, focusing on high-quality business attire and maintaining a strong market presence through continuous channel optimization and product innovation [7] - Jiangsu Hongdou Industrial Co., Ltd.: Established in 1995, it emphasizes innovation and digital transformation, with a strong brand culture and a commitment to high-quality products across various clothing lines [8] - HLA Group Co., Ltd.: A leading fashion enterprise in the A-share market, known for its unique "platform + brand" business model and strong supply chain management, aiming for digital transformation and brand upgrades [9] - Shandong Yeliya Garment Group Co., Ltd.: Specializes in professional and high-end custom clothing, known for its complete industry chain and high-quality service in various sectors [10] - Shandong Ru Yi Technology Group: A globally recognized innovative textile enterprise with a focus on high-end, technological, and brand-oriented strategies, boasting a complete textile and apparel industry chain [11] - Jihua 3502 Garment Co., Ltd.: A leading company in the production of professional uniforms and military supplies, known for its high-quality standards and significant role in national defense [12] - Beijing Dahuatian Tan Garment Co., Ltd.: Focuses on industry uniforms and high-end custom clothing, maintaining a strong reputation for quality and service [13] - EVE Group Co., Ltd.: A prominent fashion brand group that emphasizes high-end men's clothing and innovative marketing strategies, integrating traditional craftsmanship with modern fashion [14] - Fuzhou Chunhui Garment Co., Ltd.: A modern apparel enterprise specializing in knitwear and casual clothing, known for its efficient supply chain and quality control processes [15]