Xin Lang Cai Jing·2026-01-16 11:54Core Viewpoint - The Italian Competition Authority has initiated two investigations into Microsoft's Activision Blizzard games, "Diablo Immortal" and "Call of Duty," for alleged misleading and coercive sales practices [1] Group 1: Investigations and Allegations - The investigations focus on the claim that these games, while advertised as "free-to-play," contain in-game purchases that may mislead consumers [1] - The authority suggests that the company's practices could violate consumer protection laws, particularly regarding the duty of care in an industry sensitive to gaming addiction risks [1] Group 2: User Interface and Consumer Behavior - The investigations will examine potentially deceptive user interface designs that may encourage consumers to increase gameplay frequency, extend playtime, and accept promoted paid features [1]