Hologic Leads Campaign to Emphasize Routine Cervical Cancer Screening

Key Takeaways HOLX launched the Ultimate Defense campaign in January to promote routine Pap HPV screening.Hologic highlights Pap HPV co-testing, which offers greater sensitivity than either test alone.HOLX is expanding Genius Digital Diagnostics, using FDA-cleared AI to ease lab shortages and screening.January is observed as Cervical Cancer Awareness Month, and Hologic (HOLX) has long been a leader in cervical cancer screening. The company developed the first FDA-approved liquid-based cytology test, the Thi ...