Core Viewpoint - The article discusses the phenomenon of "price discrimination" based on user familiarity, referred to as "big data killing familiarity," where loyal customers are charged higher prices compared to new users [1] Group 1: Industry Impact - The government has intervened to stop the practice of charging loyal customers higher prices, which has been a growing concern in various sectors such as food delivery, hotel bookings, and ride-hailing services [1] - The article highlights specific examples where returning customers face higher costs, such as a food delivery service charging 28 yuan for a returning customer while a new customer pays only 18 yuan [1] Group 2: Consumer Behavior - The article illustrates how repeated browsing of hotel rooms can lead to higher prices for the same accommodation, indicating a manipulation of pricing based on user behavior [1] - It also mentions that ride-hailing fares can vary based on the type of smartphone used, suggesting a correlation between device pricing and service costs [1]
国家出手，叫停这种“杀熟”！
Xin Lang Cai Jing·2026-01-15 14:28