广东农机出海新图景：科技赋能，“广货”驰骋全球田野

Core Viewpoint - Guangdong's agricultural machinery exports are experiencing rapid growth, driven by technological advancements and a strong focus on smart equipment, particularly drones, which dominate the global supply chain [4][6][9]. Group 1: Export Growth and Statistics - In the first ten months of 2025, the export quantity of agricultural machinery from the Guangzhou customs area reached nearly 1.11 million units, a year-on-year increase of 93% [5]. - The export value approached 840 million yuan, reflecting a growth of 27.76% [5]. - Notably, tractor exports surged by 920% in quantity and 688% in value, showcasing Guangdong's competitive edge in the global market [6]. Group 2: Smart Equipment and Key Players - Smart agricultural equipment, especially drones, is a significant highlight in Guangdong's export landscape, with companies like DJI and XAG leading the charge [8]. - DJI has sold over 500,000 agricultural drones globally since entering the overseas market in 2016, with its latest product, the T100S, designed for various agricultural applications [11][12]. - XAG has expanded its business to over 70 countries, with more than 30% of its revenue coming from overseas [14]. Group 3: Market Diversification and Trends - The export market for Guangdong's agricultural machinery is becoming increasingly diversified, with ASEAN countries accounting for 35% of total exports, followed by Africa at approximately 20% and Latin America at 15% [28][29]. - The demand for agricultural mechanization in Africa is rapidly increasing, with countries like Nigeria and Kenya emerging as new growth points [31]. Group 4: Service and Support in Exports - Companies are shifting from merely exporting equipment to providing comprehensive agricultural solutions, emphasizing the importance of after-sales service and training [40][51]. - Establishing overseas service stations and local partnerships is crucial for enhancing international market responsiveness and customer satisfaction [42][54]. Group 5: Future Outlook and Industry Trends - The agricultural machinery industry is transitioning from a manufacturing powerhouse to a provider of technical solutions, with a focus on green, intelligent upgrades and full industry chain competition [44][57]. - Guangdong's agricultural machinery exports are expected to maintain stable growth, with a further shift towards high-end, intelligent, and green products [57].