中国平安(02318)携手宜都市打造宜都清江湾旅居基地,助力高品质享老服务体验
智通财经网·2026-01-17 06:43

Core Insights - The Chinese elderly care industry is experiencing rapid growth as the demand shifts from basic care to quality living, with a preference for home-based care among the elderly population [1] - New models such as travel-based care, mutual assistance, and smart elderly care are emerging, reflecting a trend towards professional, convenient, and emotional service needs [1] Group 1: Project Launch and Collaboration - The "Ping An Travel Project" was launched on January 17, 2023, in Yidu City, organized by the Yidu Municipal Government and Ping An Health Internet Company [1] - The project integrates insurance, cultural tourism, and health care resources, creating a unique elderly care experience themed around "Xiajiang" culture [3] Group 2: Service Design and Implementation - The Yidu Travel Project emphasizes age-friendly, one-stop, and supervised service design, optimizing travel arrangements and medical support for elderly users [3] - Since its operation began in October 2025, the project has hosted over 600 groups and served more than 20,000 travelers [3] Group 3: Comprehensive Elderly Care Solutions - Ping An Health is enhancing its "insurance + home care" model by utilizing smart devices and caregiver services to create age-appropriate travel products [4] - The company is focusing on medical health, safety assurance, and professional care in home care services, with a new version of its "safety check-in" program set to launch soon [4] Group 4: Expansion and Future Plans - The home care service network, centered around "Ping An Caregivers," has expanded to cover 100 cities, with a growth rate exceeding 33% in 2025 [5] - Nearly 240,000 clients have qualified for home care services, with a 100% response rate for the "smart guardian" alerts [5]