Core Viewpoint - Beijing Universal Resort has announced its plans for the 2026 five-year anniversary celebration, themed "Universal Five Years, Unlimited You," featuring nine major year-round activities to enhance visitor experiences [1][3]. Group 1: Anniversary Celebration Activities - The anniversary celebration will kick off with the "Universal China Year" on New Year's Day 2026, featuring a specially arranged New Year performance [3]. - Seasonal activities include a spring event with significant IP collaborations for immersive experiences, a summer event incorporating new music elements, an autumn event showcasing new stories, and a winter holiday event maintaining a romantic atmosphere [3]. - Classic annual events such as "Universal Light Season," "Universal Love Month," and "Harry Potter's Magical World™ Returns to Hogwarts™ Back to School Season" will also take place, providing fans with a sense of exclusivity [3]. Group 2: Visitor Engagement and Experience - The resort will refresh its thematic decorations, launch limited edition themed merchandise and dining options, and host special cross-dimensional fan activities to invite visitors of all ages to explore their own "Unlimited World" [3]. - Exclusive benefits for members and annual pass holders will be introduced to enhance customer loyalty and engagement [3].
北京环球度假区公布五周年庆典计划 九大主题活动贯穿全年
Xin Lang Cai Jing·2026-01-17 14:38