Chan Ye Xin Xi Wang·2026-01-17 23:24Core Viewpoint - The demand for smart security cameras in China is rapidly increasing due to heightened national security awareness and the transition from traditional passive security measures to intelligent proactive warning systems, driven by initiatives like "Digital China" and "Safe China" [1][6]. Industry Overview - Smart security cameras integrate technologies such as artificial intelligence, IoT, and computer vision, distinguishing them from traditional analog cameras by their ability to perform intelligent operations like video content analysis and anomaly detection [2][4]. - The market for smart security cameras in China is projected to reach 1.79 billion users and a market size of $3.5 billion by 2025, marking a year-on-year growth of 5.3% and 12.9% respectively, making it the second-largest market after the United States [1][6]. Industry Entry Barriers - The smart security camera sector requires expertise in various technologies, including audio and video coding, image processing, and network control, creating high entry barriers for new companies [4]. - The rapid technological advancements necessitate continuous product upgrades every 1-2 years, increasing the demand for strong R&D capabilities among industry players [4]. Relevant Policies - The Chinese government has issued several policies to support the development of the smart security industry, including the "14th Five-Year Plan for the Security Industry" and various measures to promote electronic product consumption [5]. Industry Chain - The industry chain consists of upstream components like IC chips and communication modules, midstream manufacturers of smart security cameras, and downstream sales channels including retail and e-commerce platforms [5]. Current Development - The global urbanization trend and rising living standards have made home security a priority, with the smart security camera market showing strong growth potential, projected to reach 487 million users and a market size of $17.2 billion globally by 2024 [6]. Competitive Landscape - The smart camera industry in China features a diverse competitive landscape with brand manufacturers, ODM service providers, and small-scale processing companies, with major brands including Hikvision, Xiaomi, and Arlo [7]. - Brand manufacturers focus on brand management and marketing, while ODM service providers offer comprehensive solutions, leveraging their technical expertise [7]. Domestic Company Analysis - Hikvision: Focuses on AI and IoT technologies, with significant revenue from smart home cameras, achieving $4.27 billion in total revenue in the first half of 2025, with smart home camera sales accounting for 54.76% [8]. - Jiuan Technology: A manufacturer of smart visual products, reported $0.32 billion in total revenue in the first half of 2025, with smart hardware contributing 79.97% [9]. Development Trends - The integration of AI and edge computing will enhance the proactive capabilities of smart security cameras, enabling better data processing and decision-making [10]. - Privacy protection and compliance requirements are becoming stricter, necessitating the incorporation of security measures in product design [11]. - The business model is shifting from hardware sales to a subscription-based model that includes value-added services like cloud storage and AI analysis [12].