吉林大安：冰雪“冷资源”融合升级，持续丰富文旅新业态

Core Insights - The event "Ice-Rich Nenjiang: Industrial Research Empowerment + Ice and Snow Fishing Carnival" in Da'an City, Jilin Province, aims to integrate industrial research, fishing culture, and tourism, promoting a new model of "cultural tourism + ice and snow" [1][4] - The initiative seeks to transform "cold resources" of ice and snow into a "hot economy" that benefits local communities, positioning Da'an as a premier destination for winter educational tourism [1] Group 1 - The event features a series of activities including the opening of the Da'an Locomotive Expo Park for educational research, ice dragon boat races on Nenjiang Bay, and winter fishing events across five fishing grounds, creating a synergistic effect [1][3] - Approximately 32 teams and 512 participants competed on the ice at Nenjiang Bay, showcasing the excitement of winter sports, while surrounding ice and snow experience activities attracted significant crowds [3] - The winter fishing event at Yulong Lake included traditional performances and a one-stop service for fishing, sales, and delivery, creating a consumption loop that enhances local economic activity [3] Group 2 - The Da'an Aquatic Products Trading Center launched a fish market focusing on immersive fishing culture experiences and year-end shopping, providing services such as fish display, processing, and delivery [3] - The auction of the first fish and special events like the double-headed fish auction from Yulong Lake highlight the cultural heritage of fishing while boosting the local economy [3][4] - Continuous projects like the ice and snow amusement park and year-end market are set to maintain the momentum of winter cultural tourism, enhancing consumer experiences [4]