Core Viewpoint - The integration of technology in the Spring Festival Gala reflects the dual projection of technological waves and the preservation of cultural spirit, with a focus on how technology can empower culture [1] Group 1: Technological Evolution in the Spring Festival Gala - The Spring Festival Gala has historically served as a testing ground for cutting-edge technologies, evolving from the introduction of LED screens in 1993 to the use of XR and 8K technologies in recent years [2] - The 2026 Gala is expected to showcase AI, AR, and XR technologies, continuing the tradition of technological innovation while enhancing cultural expression [2][3] - The application of these technologies not only enhances the Gala but also accelerates the digital transformation of the cultural industry, providing a reference model for other sectors [2] Group 2: Cultural Significance and Emotional Connection - Technology is portrayed as a medium for conveying emotions and values, with past Gals incorporating AI and AR to enrich the audience's experience of traditional culture [3] - The upcoming Gala aims to blend the cultural symbolism of the Year of the Horse with technological means, using AR to recreate dynamic scenes and enhance the artistic expression of traditional performances [3][4] - The balance between technological advancement and cultural depth is emphasized, ensuring that cultural works maintain emotional richness and spiritual significance [4]
从LED到AI,春晚科技秀如何为文化赋能
Yang Zi Wan Bao Wang·2026-01-18 11:22