地标产品聚羊城，首届地理标志暨特色产品嘉年华在北京路启幕

Core Viewpoint - The first Geographic Indication and Specialty Products Carnival was inaugurated in Beijing Road, Guangzhou, showcasing the integration of historical significance and modern vitality, aimed at enhancing the cultural and market value of "Yue" branded products [8][10][16]. Group 1: Event Overview - The carnival took place on January 16, 2026, in Beijing Road, a historical commercial hub of Guangzhou, emphasizing its role as a cultural and commercial axis for over 2200 years [7][12]. - The event was guided by the Guangzhou Market Supervision Administration and co-hosted by various local organizations, highlighting a collaborative effort among government and enterprises [18][19][22]. Group 2: Geographic Indication Products - Guangdong Province has been recognized for 226 geographic indication products and 142 registered geographic indication trademarks, with over 2800 entities legally using geographic indication logos, reflecting a 358% increase in the last four years [29][30]. - The carnival featured 32 geographic indication products and 17 derivative specialty products, allowing visitors to experience the unique charm and strong momentum of the Lingnan region's industries [51][52]. Group 3: Community Engagement - Interactive activities at the carnival, such as games and cultural experiences, attracted significant public participation, enhancing the visibility and appreciation of geographic indication products among visitors [69][72]. - Local residents expressed enthusiasm for the event, noting the opportunity to reconnect with traditional products and support local brands, indicating a positive community response [76][78]. Group 4: Future Prospects - The carnival is set to continue until January 18, 2026, with plans for additional cultural experiences and interactive sessions to deepen public understanding of geographic indication products [78][80]. - The event aims to foster the integration of geographic indication industries with cultural tourism and commercial consumption, positioning Beijing Road as a key showcase for Lingnan products [81][84].