工银普惠金融跑进海盐
Xin Lang Cai Jing·2026-01-18 23:37

Core Viewpoint - The article highlights the role of the Industrial and Commercial Bank of China (ICBC) in promoting rural revitalization and financial inclusion through community engagement and innovative financial products aimed at supporting agricultural development and enhancing the quality of life in rural areas [7][8][9]. Group 1: Financial Initiatives and Community Engagement - ICBC Jiaxing Branch actively participates in community events, such as the "Rural Health Run," to integrate financial services into rural life, thereby enhancing communication with local residents [8]. - The bank has developed the "Xingnongtong" app, which has served over 73,000 agricultural clients and established 23 service points to improve financial service efficiency in rural areas [9]. - In 2025, ICBC launched the "Food Security Loan," with a total credit of 1.6 billion yuan and a loan balance exceeding 700 million yuan, to address seasonal funding challenges in agriculture [9][10]. Group 2: Tailored Financial Products for Agriculture - ICBC Haiyan Branch has introduced customized credit products, such as "Farmer e-loan" and "Village Cooperative e-loan," to alleviate financial pressures on farmers and support new rural construction [11]. - The bank has also implemented a green credit channel to ensure timely funding for agricultural production, particularly during critical planting seasons [11]. - The "Qinglian Breeding Loan," a unique product in the province, allows for flexible collateral based on live pigs, addressing financing challenges in the livestock sector [12]. Group 3: Impact on Rural Development - The financial support from ICBC has led to stable grain production and a thriving livestock industry, contributing to increased income for farmers [12]. - The bank's initiatives reflect a commitment to rural revitalization and the broader goal of achieving common prosperity through targeted financial services [10][12].