中信建投:看好26年电影春节档 看好全年进口片表现
智通财经网·2026-01-19 06:39

Industry Trends - The movie industry has identified three major trends over the past 25 years: 1) Animated films have performed exceptionally well, with 4 out of the top 10 box office films being animated, including two record-breaking titles [1] - 2) The trend of derivative layouts is emerging, maximizing the commercial value of IP through a combination of short-term box office and long-term derivatives [1] - 3) The supply of imported films is abundant, becoming a significant contributor during summer and New Year periods [1] Upcoming Releases - For the 2026 Spring Festival, two high-grossing IP sequels, "Fast Life 3" and "Boonie Bears 12," have been scheduled, with major players like Damai, Maoyan, Wanda Film, and China Film expected to announce more significant releases [1] - The strong cast and past box office success of similar films contribute to a positive outlook for the 2026 Spring Festival [1] Box Office Outlook - The company remains optimistic about the performance of imported films in 2026, with anticipated releases of major IP sequels such as "Avengers," "Spider-Man," "Toy Story," and "Minions" expected to be introduced to the domestic market [1] - The smooth introduction of imported films in 2025 and a rich reserve of Hollywood films for 2026 support a positive forecast for domestic box office performance [1] Company Recommendations - The company recommends investing in Damai Entertainment (01060), which is expected to benefit from strong IP business performance and favorable policy changes in the domestic performance sector, as well as from overseas projects [1] - China Film (600977.SH) is also highlighted as a potential beneficiary of the recovery in box office from imported films [1] - Other companies to watch include ticketing leader Maoyan Entertainment (01896), cinema chain leader Wanda Film (002739.SZ), and Shanghai Film (601595.SH), which is expected to benefit from the combination of IP and AI [1]

CSC-中信建投:看好26年电影春节档 看好全年进口片表现 - Reportify