超8万经纪人签署承诺 响应贝壳-W(02423)的“恪守中性市场观”倡议
智通财经网·2026-01-19 06:46

Core Viewpoint - Beike-W (02423) has launched a self-regulatory initiative called "Three Musts and Six Prohibitions" to reinforce a neutral market perspective, with over 80,000 agents and employees voluntarily signing a commitment letter to uphold this principle [1] Group 1 - The initiative officially started in January 2026 and aims to promote professionalism and integrity in real estate brokerage services [1] - The commitment letter activity encourages agents to publicly display their adherence to a neutral market perspective on social media [1] - This action is an upgrade from the public behavior norms released by Beike last year, following internal inspections and strict penalties in cities like Hangzhou [1]