Qi Lu Wan Bao·2026-01-19 08:27Group 1 - The core viewpoint of the article highlights that CITIC Bank has been recognized as a "People's Craftsmanship Brand" for three consecutive years, showcasing its comprehensive strength in quality improvement, innovation leadership, and social responsibility fulfillment [1][3] - The "People's Craftsmanship Brand" selection process involved over two months of multi-dimensional evaluations based on quality, innovation, strength, reputation, efficiency, and responsibility, with CITIC Bank consistently excelling in these areas [3] - CITIC Bank's brand strength has received international recognition, winning the "2025 China Annual Bank" award from the British magazine "The Banker" and ranking first in brand value growth among mainland Chinese banks with a 27.2% year-on-year increase according to Brand Finance [4] Group 2 - CITIC Bank's innovative practices have been included in the "2025 Financial Power Innovation Practice Case Library," with two selected cases demonstrating its role in empowering high-quality development and rural revitalization [4] - The bank plans to continue enhancing its professional level and fulfilling its mission in building a financial power, contributing to high-quality economic and social development [4] - CITIC Bank aims to connect with the public through various initiatives, including the "Future Letter" brand marketing campaign and sponsorship of the "China Open Tennis Tournament," to convey its brand warmth and sense of responsibility [3]